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What Should an AI Visibility Audit Include?

Core deliverables and findings expected in a professional AI visibility assessment.

By ASTONTO Research Team•2026-08-04•5 min read

What Should an AI Visibility Audit Include?

A rigorous AI visibility audit delivers empirical evidence, benchmarking, and actionable priorities.

Key Audit Deliverables

  1. PULSE Benchmark Score: Multi-platform baseline score.
  2. Platform Breakdown: Performance across ChatGPT, Perplexity, Gemini, and Google AI Overviews.
  3. Competitor Comparison: PULSE Share of Voice against 4 selected competitors.
  4. Reputation Risks: Identification of hallucinated errors or negative sentiment.
  5. Preserved Evidence Log: Full raw outputs and citation sources.
  6. Prioritised Action Plan: 90-day roadmap targeting identified gaps.