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What is a PULSE Score?

An overview of the PULSE Method scoring framework for AI Search Visibility.

By ASTONTO Research Team2026-08-045 min read

What is a PULSE Score?

A PULSE Score is ASTONTO's composite metric measuring observed AI recommendation visibility across platforms, prompts, competitors, locations, and languages.

The Core Formula

Prompt Result Score = Position Factor × Recommendation Factor × Sentiment Factor

Scores are aggregated to form Platform Scores, PULSE Benchmark Scores, and PULSE Market Scores.